My Buy Essay

Archive for August, 2007

The other day I was talking to a couple of my friends at a coffee shop and we were discussing the inability for average workers to get ahead. John had just received some money from a relative and had spent the day trying to get a good rate for his investment. He had only been offered 5.5% and wanted more.

He had $10,000 to invest and was happy with an interest rate of 5.75%. The best “at call” rate he had found after much research with financial institutions. He was after a safe investment during these uncertain times.

My other friend responded, “I wish I had the spare $10,000 to invest in the first place!”. He went on to say that how difficult he found it to save any money after paying his bills each week. (Something you hear all the time)

We got out the napkin and a pen and looked at the situation. He had put all his efforts into running around to get an extra 0.25% on his money!

So instead of getting $550 in interest on his ten grand for the next 12 months, he would now be receiving $575…. Big deal….

An extra $25 for the year! He probably spent that much driving around and in phone calls.

What a waste of time and energy if you think about it!

My other friend on the other hand would love to have an extra $10,000 to invest. However, his day job does not allow him to save enough to “get ahead”.

But…. He possesses a crucial ingredient that can earn the extra money he desires…. The ingredient is…. His “spare time”.

Without changing or giving up your “day job”, asking for a pay rise, or finding a second part time job….

The average PC literate person can earn a substantial extra income from home just by selling simple information products they create themselves based on what they “already know” and all in their spare time.

Marketing information…. Information people want, in the form of ebooks, ebooklets, special reports, audio tapes, video’s and CD-roms is still the best home based Internet business you can start.

It’s as true today as it was four years ago on the Internet.

People often ask me if it is really possible to earn decent money on the Internet if you only have a few spare hours in a day to devote to your online business. Surely the law of business prohibits you from “gaining a lot for very little”?

Here is the key that many people new to online business MISS….

You might only work 2 spare hours a day on your little Web business BUT your Web business (your website) WORKS FULL TIME 24 hours a day for you!… This is the reason why it does not take much of your time and yet can return far more than an hourly wage for the ACTUAL hours you put in.

Having a well-constructed website that sells for you 24 hours a day, 365 days a year on “autopilot” is like having an “electronic employee or salesman” working for you and presenting your product perfectly every time.

It’s a business that works unmanned… Like a shop that never closes.

But you know…. It’s not just the money you make, it’s about establishing something else….A “safety Net” in hard times….

A small insurance policy should the worst happen.

Nobody can retrench you from your own business. A business that can never go broke either…. You can even set up a free website and perform zero cost marketing promotions. Zero overheads. Maximum profits.

That’s how I started and you can do the same.

Even in hard times…. War, Anthrax scares, recession, have not effected my online business. Sales may not have increased, but they have not declined.

You may also think that you need “talent”, writing skills and a certain level of education to succeed in running an online information product business. Not so, the world is full of educated and talented failures. What you do need however is “persistence” and a dogged determination to succeed.

So if you don’t have spare money to invest, like my friend did, don’t worry, 12 months from now you will have much more than my other friend who has invested his money to earn a measly interest of $575!!

You could have the same $10,000 plus an ongoing income from investing your “spare time” instead.

So next time you put your feet up in your spare hours, consider investing some of those hours up online!

Marketing online has become fiercely competitive. Marketers are attempting to unravel and decipher online marketing to succeed. Some argue that there should not be a distinction between traditional (off-line) marketing and online marketing. Others feel that concepts applied to mail order work well on the web, while still others argue that online marketing is a breed of its own and what works in one arena may not work in another. While some standard practices like “above” the fold, hold true in both print and online copy, it is rare that you see the printed type face on the web the same as in printed advertisements. Regardless there are traditional forms of advertising that are viable and make sense to use on the web but many marketers do not.

These undervalued marketing opportunities are not the end-all be-all but are great supplemental channels, that compliment strong online marketing campaigns.

Buyers Guides

Many print magazines offer free listings in buyers guides. Buyers guides typically have a long shelf life and are viewed as a product resource, meaning it is one of the first places consumers look when wanting to purchase an item. Often magazines will include product reviews or sponsored placement in a buyers guide. Typically the standard listing is free, but optionally vendors can increase their exposure by adding listings in additional categories for a nominal fee. Regardless the free listings are a great value and worth pursuing.

Product Reviews

The impartial overview from a credible source can spark product interest. A third party independent review of your product or service is seen as a vote of confidence. Invite publishers or even bloggers to review your product or service.

When requesting a review, it is proper net etiquette to always provide the reviewer an evaluation product free of charge. After the review, be sure to thank the reviewer and if appropriate, link to the completed review.

Forums/Volunteering in Communities

Offering your time and expertise will establish expertise and knowledge in a specific industry. Participants who participate in forums have a genuine interest and are a great target audience. Posting helpful information rather than blatant product advertisements will enhance an image.

Article Syndication

Writing quality informative and educational articles will also establish expertise. Articles also educate users about related product or service. Generally educated users require less technical help and are an easier sale because they understand how the people or service will help them.

RSS Feeds

Provide content in an RSS feed. While RSS is becoming very popular there are still a number of industries and sectors where very little content is available via RSS feeds. Placing quality content in an RSS feed and being “early to market” will help your company shine.

When small businesses compete with big businesses there are a number of areas in which they can compete effectively. As more businesses turn to the web as an advertising model, it is important that marketers and businesses define themselves by giving themselves every opportunity to be found. Utilizing undervalued marketing opportunities will separate online successes from failures.

Permissions:

Permissions and notification of use not required.

Aggressive internet marketing means full-blown marketing and promotions that exceed any businessman’s expectations. A business needs fierce internet marketing. No more, no less. But to make it low cost? Is that even possible? How can something so aggressive be affordable?

Luckily, you can avail of inexpensive aggressive internet marketing if you just look hard and good enough. Be keen and alert and know what’s going on in the online industry. The following questions will help you discern if your chosen internet site to do the marketing fits the bill.

1. Does the company offer free website design?

Even if you know your HTML, it is still more advisable if a professional team does it for you. Some internet marketing sites offer free web design to make sure that your site’s needs are met. It’s a must that marketing is integrated to the web design. If the company requires you to pay more than fifty bucks for the web design, then so much for straight-forward internet marketing! Look somewhere else!

2. How many keywords does your web site cater to?

Having too many keywords or key phrases to focus on will make your page ranking drop. Creating smaller web pages with content that emphasizes only a few keywords will serve Internet marketing endeavor better.

3. How search engine-compatible is your website?

Internet marketing is coined “aggressive” only if it is a hundred percent search engine-compatible. There are about 10 major search engines online and your site has to work accordingly with them. Find out if your internet marketing site is expert on search engine optimization.

4. Do you know your competitors?

Affordable aggressive internet marketing pushes your business forward by taking note of your competitors. Analysis and evaluation of the competition is mandatory to figure out your shortcomings and advantages over them. If this feature is excluded from your internet marketing plan, you’re getting a mediocre deal.

5. How efficient is the monthly marketing plan?

Usually, you’re asked to pay a monthly fee for the marketing plan. For a marketing plan to be efficient, it must zero in on the following things: webpage development, link exchanges, web content, updates and technical support. Of course, also included are the standard SEO, competition analysis and keyword density.

If you’ve procured the right answers for the previous questions, then you can finally say: “Now that’s low cost aggressive internet marketing.”

Affordable search engine uses different methods which are undertaken to optimize a website in search engines. For doing online business it is imperative to adopt search engine optimization methods to bring visitors to the website. Search engine optimization has evolved very much over the last few years and new methods are constantly being used for this. Search engine optimization is the means through which you can kick start the process of doing business on the World Wide Web.

To find affordable search engine optimization is not a difficult task at all. However the process requires proper research. There are many firms which provide affordable search engine optimization and all you will have to do is find a firm which will do the work as per your business needs. All businesses run on a budget and affordable search engine optimization is one of the means through which you can successfully work within the budget and earn revenue from your business.

There are different methods which you can undertake for affordable search engine optimization for your online business site. Search engine optimization is not a process which can deliver results overnight. It is the result of immense and constant handwork undertaken over a considerable length of time. Before you undertake any methods for optimizing your web site it is essential for you to have thorough information about all the aspects of the methods.

Keyword research is one of the first things which you can do to optimize your businesses website. Online users while searching for information on the World Wide Web, make use of certain words for searching information regarding any product and service offered online. Keyword research helps you in finding out these words, and you can use these words in your site for bringing visitors to the site who will do business with you.

Search engines periodically make use of spiders to crawl a particular site and see if it has the elements which are required for giving it high rankings in search engine listings. There are some simple methods which when implanted enable spiders to properly crawl a site. You must make sure that all pages in your website must link to a minimum of one page if not more. The URLs which are present in your website must never contain long strands of numbers. Also you must make sure to see that the links in your site are not written in JavaScript, as they are not crawled by search engine spiders.

Affordable search engine optimization means to promote a site in the World Wide Web. It is very important to have proper and updated content in your website. Content is one of the factors which helps search engines in determining the importance of a website. Besides content there are many other factors which must be looked into for optimizing an online shopping website.

It is advisable to get professional help for affordable search engine optimization for your business site. The professionals who work for your site have the expertise, experience and the knowledge to do whatever is required for optimizing your online shopping site.

If you have you been wanting to make money online for awhile now, you have probably encountered product launches, audio and video streaming, telephone seminars, and JV ventures, etc. The experts that are promoting these products and services are making money head over heal. In all fairness, these products and services are real and useful to the people who buy them.

But what most of them will not tell you is that there are thousands of people on the Internet making thousands of dollars a month and not spending a red cent. They do not go around to every marketing seminar in the world just to make contacts and sales. They seldom do joint ventures with other marketers, because frankly, no one knows who they are. They plainly sit in front of their computers in their under garments, click a few links, and hang on till the money starts rolling in.

Want to know how do they do it? Affiliate links, Google Adsense, and PLR content.

Take Google Adsense, for example. Search engines fancy good content and the more, the better.

When you build numerous content pages on your website, the search engine spiders crawl the website, then follow each link to more content, which helps increase your rankings.

How does this make you money? By inserting Adsense ads on every page and as visitors click through your pages, many will also click the Adsense advertising links. Every time they do, you make a commission from Google. It can be anywhere from a few cents to many dollars.

They do not have to buy something. Just by clicking the link makes you money. The more people you direct to your website, the more people will click the links, and the more money you will make.

Now all that is required is content. If you are a good author, you can write your own. But most of us are not.

One choice would be to use articles written by others. Go to any of the accepted article directories and you will find thousands of articles. Most can be re published free of any cost as long as you keep the resource box attached with each article. While you are not promoting your own product, this is a very viable choice.

The main downside to using other peoples articles is that the reader will perceive them as expert information and probably click the link in the resource box instead of the Adsense links, and you lose money.

However, the best choice is Private Label Rights articles. Just a little modification can change these articles into your own handiwork. The reader will see you as the expert, while you are not competing with another author.

You can also enter your own resource box with a link to an affiliate program, so whether they click the Adsense links or your affiliate link, you have raised your odds of making money. And you have done it lacking a single product of your own.

Making money on the Internet is not as tough as some would have you consider. As with any online concern, give the people what they want and they will be back for more.

Affiliate advertising represents a massive opportunity to profit from your website, and with any profitable medium there will be people searching for methods of increasing their own slice of the pie by “playing the system”. Why take risks yourself with a product or service when programs such as Google Adsense enable you to profit from others desire to drive traffic and sales to their companies?

You may be tempted to simply create a website with the express intention of selling advertising space. This is a proven business method after all, free local newspapers and newsletters have been operating for years based entirely on advertising revenue and classifieds, and the majority of the worlds television stations can only stay in business by telling you about their sponsors and advertisers products.

The world wide web offers advertisers an low overheads, an unrivalled market reach all combined with a level of statistical feedback that traditional non-interactive media can only dream of. This makes online business extremely attractive but also extremely competitive. Advertisers need to find ways of raising awareness of their products and services against global competition. Maximising penetration in such a massive arena would take more resources than most companies can muster. Enter the affiliate marketeers.

You, as a website publisher become an affiliate by agreeing with companies that you will promote their product on your website. In return the advertisers will pay you for bringing traffic or sales to their website. The more traffic or converted sales you bring the more you will earn for your efforts. By the same measure the more traffic you bring to your own web pages the more you potentially stand to earn from your affiliates.

At this point many affiliate marketeers will disengage their brain, concentrating their efforts on bringing web surfers to their site in order to push them on to their affiliates. Often the webmasters of these sites will be well versed in search engine technology, understanding the core concepts of optimised site design, keyword targetting, external linking and content generation that will increase the “relevance” of their page in the indexes of Google, Yahoo and MSN. It is often the final, and tellingly the most time consuming of these techniques that will merit the least attention in the minds of professional web marketeers.

Often an amount of statistical analysis will take place to identify search trends and high paying affiliate industries that will potentially have the highest payout. A site will then be designed with search engine optimisation at the forefront, simple coding practices that will enable an algorithm to make a good attempt at cataloging the subject matter of the page and relate it to the identified keywords. Search engine experts are also well aware that sites which are updated frequently are treated as “more relevant” in the search engine index. This is a simple equation, if you are searching for information on MP3 players you want to be presented with content telling you about the features of the latest iPod and reviewing the new competing models. You aren’t interested in reviews of a 5 year old device with the ergonomics and storage capacity of a housebrick.

In their rush for content a number of affiliate marketeers will turn to external sources, be it in the form of user generated content or “article directories”. Both can be useful tools for time-challenged webmasters, and particularly in the case of article directories which take the form of free to publish text on almost any subject imaginable. Simply search for an article on your particular subject of choice, paste it into you template, upload it to your site and wait for the search engines to pick it up. Hey presto you are instantly a more relevant site and bumping yourself up the Google results while still leaving yourself time to spend your hard earned affiliate money at the pub.

So far so good but don’t forget the wisdom of your parents generation, “buyer beware” and “you get what you pay for”. Well if you are paying nothing more than a tiny fraction of your internet bill for these articles then you might want to consider the motives of the author of that lovely keyword rich article you just found.

The fact is there are many valuable articles in directories such as EZineArticles and ZapContent.com, but the mistake many webmasters make in their rush for search engine optimised content it that they don’t read, and I mean really read the text that they are merrily pasting into their site. Before hitting ctrl-c ask yourself “does this content really benefit my readers”. The chances are the best content from these services will find itself syndicated across a number of sites, or the information will be republished in differing forms. As people use their search engines to find information they will look at a number of websites and will soon realise which content has been regurgitated ad-nausium. Net result is if their first impression of your site is one that offers the same old information they won’t bother coming back.

Even worse, a number of prolific authors have an ulterior motive. They are simply trying to boost their own search relevance by increasing the number of backlinks to their own websites. If an article you find is borderline check the authors history. If they have submitted hundreds of pages of almost identical content stuffed to the gills with the same keywords the chances are they are simply link-spamming. They don’t care if you publish their content or not, each page in the directory linking back to their website in order to boost their page rank. Would your readers really be interested in such sloppy content? I’m sure mine wouldn’t.

This takes us neatly onto the key message. Why do people return to a website and hopefully trust their sponsors? Because the site has personality, your readers should be able to identify with your informational pages, hopefully they will book mark your page, even tell others to read it. Repeat visitors are far more likely to finally visit your sponsors than those who find your page once and then head back to their search engine of choice. By all means use relevant articles but never compromise your content by relying too much on third party content.

But aside from the human element there is a far more serious reason for ensuring your content is the best, and most original it can be and that is the nature of search engines. Companies such as Google know that their market position is based entirely on trust in their organic results. Expect their search algorithms in future to be tweaked against certain types of syndicated content in order to give the (perceived) best service to their searchers. Spending time now on good quality, original and easily updated content could save you time in the long run as you avoid spending time chasing your page rankings against ever more sophisticated relevance algorithms.

My name is Shawn and my wifes name is Erin and we were married March 15th, 1997. This is our story of a struggle to have a child and what we are doing to overcome the struggle to make our dream come true.

While our marrige has been wonderful and God has given us each other, there has always been something missing. This something is a child of our own to love and to care for. Even prior to our being married my wife and I had discussed and dreamed of having a child of our own. Early on we even bought baby name books and had picked out what we liked best after going through the books several times reading every name out loud so we could see how it would sound with our last name. We tried to have a child for the first year we were married. We then seeked medical help. It turns out that my wife can’t get pregnant naturally. The only way she could get pregnant was by the aid of invetro surgery. This procedure cost $20,000 per try with no gurantee of success. My wife was in college and I was are sole support. We had a mortgage, two car loans and other bills to pay. There was no way I could earn enough money for us to have a child at that time and we thought it would be best if we waited until my wife graduated college before starting to save for the invetro surgey procedure.

Six months prior to my wife graduating college I was injured at work. I drove a 18 wheeler tank truck at gas drilling rigs in North Texas. I hauled drilling mud, water and other chemicals to and from the rigs. On the day I was injured it had been raining all day and the night prior to that dreadful day. The water was standing knee deep for a good 300 yards all away around the rigs with rain and lightning coming down around me. I called my dspatcher and told him of the conditions at the rigs that I was working on that day. The dispatcher (and his infinite wisdom) told me to keep working. Like the good little worker I was, I stayed and did my job. I had loaded my truck and was walking (wading) back to the cab of the truck when I stepped into a hole around two feet deep that I couldn’t see do to the deep, brown water. My right ankle and foot collapsed to one side and my body fell in the opposite direction tearing the main nerve (almost in two) on the inside of my right ankle. I endured four surgeries to try and correct the problem with no success.

It has been five long years since I was injured on the job and after my last foot surgey I have formed what is referred to as CRPS type II (complex regional pain syndrome). It is a very painful disorder that requires me to have a morphine pain pump implant and take oral nerve and pain medications to help control my painful condition so that I can do simple day to day tasks that most people take for granted. However, I’m getting around better than I could prior to having my morphine implant implanted.

Erin, my wife who I love with all of my heart and soul finally graduated college as valedictorian. She is so smart. She means the world to me and I very much want for her to have a child because I know she wants one more than anything, as do I.

We have a home in North Texas but we have chosen to purchase a fifth wheel trailer so that Erin can work as a traveling nurse. Working as a traveling nurse pays twice as much as it does working at a local hospital back home.

It has been almost two years since we hit the road so Erin could work and we still don’t have our fifth wheel paid for so we haven’t been able to save much for our baby fund yet. This is also partially due to our home that we have had for sale for the past year that hasn’t sold. We even lowered the price to what we owe and threw in the riding lawn mower but still haven’t had any luck in selling it. This is costing us around $1,100 per month.

Since my injury we have had to file bankruptcy, sell off most that I had worked so hard for over the years.

Erin and I would like to have a child some day before it’s too late. Again, the only way we can have a child is invetro surgury. As many people know it doesn’t always work the first time around and one try can cost around $20,000.00 with the meds. Erin and I just don’t have the income to achieve this in enough time for us to have a child.

Soon after the foot surguries I realized that I wasn’t ever going to be able to work again so I started teaching myself how to create websites and market them in order to make a living. Thus far I haven’t gotten rich doing it but I have brought in some extra money over the years. During this time I have managed to learn a lot about creating websites and marketing them so I put that information to good use and opened Money2Surf.us. I figured everyone needs to market their website and products in order to bring customers to their sites. Since I had just about every book on the subject and I had experience in marketing my other websites that I could help webmasters bring potential customers to their site and in return they would help Erin and I have the child we have always wanted.

Money2Surf advertising is a pixel advertising website that I opened to help see our dreams of having a child come true and with your help Erin and I can finally have the child that we have always longed for and website owners can finally get a steady stream of potential customers to their sites. Some of the proceeds of Money2Surf advertising will be used for us to have a child and to setup a small savings account for our childs education. Any remaining money will go towards a childrens charity such as “Feed The Children” and “St.Judes Childrens Hospital”.

If you will notice we will only be keeping enough money for one try at invetro surgey. This is all that we are asking for, one chance to have a child.

Time is of the essence! We need to sell pixels as soon as possible. We are hoping to have all of the pixels sold by December 2007 so if you have a website and our struggling with sales then our site can help you! We are also asking you to help us spread the word about our pixel page.

When I came up with this idea it was only a few days after I heard about the college student (Alex Tew) that created this script to help pay his way through college. I scraped up just enough money to purchase this script in hopes to fufill Erin and I’s dream of having a child and help the less fortunate children get what they need.

Using our pixel site you can advertise your website or your affiliate website. Here are just some examples of what you can advertise on our pixel site: cell phones, ring tones, earn money online opportunities, autosurf websites, paid to read websites, gadgets, electronics, stereos, computers, laptops, software, clothes, apperal, baby products, sports equipment, exercise equipment and just about anything else you can imagine. The only things we don’t allow to be advertised is porn, hate websites or anything not suitable for family viewing. Please check our FAQ’s page. If you have your own website and your trying to sell products on them then this site can help you with those sales.

By you purchasing pixels at Money2Surf advertising your traffic will take off for whatever website you advertise and your site will be advertised for at least the next ten years! This site is already located in the search engines. Please know that your proceeds will be going to a very good cause. You will be elping Erin and I have a child of our own and help the less fortunate children in the world.

For more information about what pixel advertising can do for your site please visit our site (the link is in the resources box of this article).

Thank you all and God Bless!

Do you have a business or service that needs advertisement? Well advertising with banners on the internet has become more and more popular. Partly because it saves companies more money and it could reach a larger audience. That is if you use it to your advantage.

The following steps will help you make your cheap internet banner advertising priceless. With these simple instructions, you will always have traffic on your website.

First, you should capture the attention of your target audience, your title and topic should be something you must consider carefully. You have to make people think that your cheap internet banner is worthy their time. The advertisement has to meet the audience’s need.

You have to make them curious about your advertisement you must get their attention. You should be able to deliver your products or services with strong words.

You should be able to construct words on your advertisements that might lead the target audience to think that you are directly talking to them to give a sense of familiarity on your services.

As you persuade the people and direct them to buy or entail your services, they give importance to your business proposal. Your cheap internet-based banner advertising will become one of the ads everyone wants.

You should present your ads to the global community repeatedly to get them familiar with you and your services.

But it is important to remember that having a website doesn’t mean that you could sell products just by itself. You must also include marketing strategies. With having internet banners you save time and money and achieve market sales. The internet banners are cheap and it may lead your company to riches.

Go out and try them, there’s no harm. The only thing they’ll do is attract more customers to you.

Introduction:

This is a series of articles about marketing and advertising. There are different ways you can reach an audience of millions of individuals all around the world. I show you on this series how to implement profitable strategies in your marketing career.

It has been said that “what matters is not what you sell but how you promote it.” So, the secret to success lays within your marketing techniques. That’s why it is very important for business owners to develop skills which allow them to increase the sales of their products.

One of the most important skills you must have is the ability to reach a lot of people quickly. To do this you need to realize how powerful media is an how it can drastically increase your revenues.

– Link exchanges –

Link exchange is another way to increase your exposure for free. Let me explain. There are millions of web sites out there right? So when someone is looking for an specific subject on the Internet, Search engines list the most relevant pages first.

For example, if the surfer types in the search bar the keyword real estate, the most optimized real estate related web sites are the ones which will appear first. There are thousands of web sites related to this subject competing for placement. You don’t want yours to appear in the 17th page right? You want it to appear if possible within the first page.

Now, achieving that rank is hard. There are different tools you can use to improve your web pages optimization. I have already mentioned some of them. You see, one of the most important aspects you will have to take into consideration if you want to increase your site exposure is link popularity.

The more pages out there linking to your site, the more popular your site will be and the more visitors you will receive. You can increase your link popularity through link exchanges. You can go to certain web sites and arrange deals with other web masters. You can post links on your web site to other web masters’ sites as long as they do the same thing with you.

This will be beneficial for both of you. Think of it as having business partners who can refer new clients to you on a daily basis while you do the same for them. The best thing is that it all happens automatically without either of you lifting a finger. The Internet takes care of it.

After the exchanges are completed you will receive visitors from their web sites and they will receive visitors from yours. For example let’s say you set up an online dating business with the intention to sell your dating magazine.

Using many of the advertising techniques described in this series you can attract a lot of customers. Some of them will be also interested in some of the web pages you are linking to. So they will click on those links and visit those pages.

The same will happen to you. You will receive extra traffic from “your Internet partners” which are linking to you. Furthermore, you can also achieve better rankings on the search engines if you have many websties linking to yours.

Some experienced marketers think that if you write articles it won’t be necessary for you to exchange links. But some successful online business owners combine these and many other techniques to increase their exposure.

It can basically bring you extra traffic which is good, it is very good. For your convenience I have provided bellow a list of link exchange web sites. Visit these sites and sign up with their programs if you are interested.

.linkmarket.net/

.linkalizer.com/

.links-pal.com/

As you can see, this technique can increase your exposure and help you get more clients. You can read about other effective marketing techniques from my other articles on this series.

EasyWebRiches