Archive for October, 2008

Play The Pop-up Game – Five Ways To Effectively Use Pop-ups As A Website Tool

There are ways to increase your profits by using pop-ups as a website tool. More than likely, you have heard of pop-ups, but there is new software on the market that will amaze you. It has never been as easy to use pop-ups to market your website as it is today. You might be glad that you took a few free minutes to learn about pop-up marketing.

The new pop-up marketing software is not just your standard pop-up anymore. Today, you can market in a much less intrusive and irritating way to your customers. The prevalence of pop-up blockers in web browsers is huge and very affective. In the older days, it was a necessary tool because computers would literally freeze up because of p pop-up. Your job as a marketer is to draw in customers and keep them. However, you do not want to drive traffic away by having huge amounts of pop-up that take over their screen. When using the software, you will need to decide which type of pop-ups you want to use. Be sure to check out several of them before making a decision.

Pressure Pop-up – These types of pop-up have a countdown button that appears after your customer is on the web site for a while. The great thing about these is that they are set to give your customer time to look over the site, and will leave the screen once the count down runs out. You can put anything on your pop-up to entice customers to buy.

Instant Opt &ndash In Pop-up – A new software feature of pop-ups is opting in by clicking either yes or no. Using this feature is good for capturing potential customer’s email address. All business depend on lists to make future contacts about products, discount and special offers or drawings &ndash and not just the typical tasks of order taking and receipts.

Conditional Timed Pop-ups – Timing is everything in business. With this feature, you can decide when you want a pop-up to appear. A pop-up that appears too early may not give your customer time to thoroughly taken in the site, or a pop-up appearing when they were about to order without a discount will damage your profits a lot.

Changing Pop-ups – If you want to keep your customers from being bored every time they come to your site &ndash then use different pop-ups. The new type of software for pop-ups allows you to stage different pop-ups to appear with new information. It can be offering them a new product, information, or even close outs on certain products. You can make it to fit your customer’s needs and that spells more profit for you.

Generalized Pop-ups &ndash This software configures pop-ups to look exactly the way you want, and timed the way you see fit.

There are numerous places online where you can order the new pop-up software. Many times, you can order them with different features separately, like the changing pop-up software. In the end, it will cost more though so you might want to consider buying a package deal with the other software included. As you can see, there are great benefits with the new pop-up software. In addition, most of the software has other features that you will like. They are fully integrated with to work with other types of web design software. You don not have to be a computer scientist to run them either. Most of it is WYSIWYG, or what you see is what you get type programming.

Other features are just as valuable with the new software of pop-ups. You can edit to your hearts content any aspect of your pop-ups. If you want the color or shape to be unique, you can change it. You can change the wording to suit any style of customer you have too. In most programs, you do not have to dispose of any past work that you have created. There are numerous save features for wording and designs. This alone saves you lots of time for the other important business aspects that you have to do. And that is the part that is important &ndash getting down to business on the Internet.

Pixel advertisements redefine internet marketing to provide free traffic

26th August 2005 witnessed the dawn of a new era in internet marketing. Alex Tew came up with an idea which would rewrite the nuances of internet advertising and increase traffic like never before….and thus was born ” Pixel Advertising”. Alex Tew put up a website with one million pixels of advertising space for $1 a pixel and use that money to pay for his education. His goal – a million dollars. This so called “silly idea” turned out to be a “brilliant idea” and as I write this article…the search for brilliant idea in google displays the website of Alex Tew within the first three results. Pixel Advertisements have arrived with a bang and has given a new meaning to “Micro Advertisements” in particular and internet marketing in general.

Alex Tew launched his inspiration in August 2005 after dreaming it up at his home in U.K. His objective was to make a million dollars through the million pixels. His site has a grid of 10,000 boxes made up of 100 pixels giving an area of approximately 4mm x 4mm each. The idea is that people can buy a 1 or more block/s of pixels, place an image on it and link the image to their site. The cost at his website is $1 per pixel with a minimum of a 100 pixel order.

Pixel sites are internet websites that people have formed to sell pixel advertising space to help market other websites or blogs. The pixels are usually available in 100-pixel ‘blocks’ (each measuring 10×10 pixels). You will see most homepages divided into 10,000 of these 100-pixel blocks (hence there are 1,000,000 pixels in total). Internet Marketers have dabbled with traffic exchanges, banner exchanges, link exchanges……..and to add to the internet marketing arsenal we now have a new baby in a Pixel Advertisements.

Since Alex Tew…. (the originator of “Pixel Advertisements”), several websites have come into existence….and some are still cropping up. Some pixel websites are just playing “me-to” to the original idea of Alex Tew while there are others who have brought about innovative changes in the whole concept. There are websites which are asking buyers to click on a particular number of images and visit other websites on the pixel page before their purchase order is processed. This of course…reminds you of traffic exchanges which still provide free traffic with little effort. Then we have pixel websites taking the concept of link exchanges and asking visitors to put up a link to their pixel website in exchange for a limited number of free pixels. There are pixel websites which are giving away free pixels with the hope that they will get free traffic in the process. However, it goes without saying that there are some pixel advertising websites which are selling pixels ranging from 1 cent a pixel to $ 1 a pixel ….and some of them are making money.

The pixel advertising industry will continue to evolve with more and more pixel websites coming up with innovative ideas enticing visitors to part with their money to buy a pixel or two. The outcome of this “Pixel Advertising phenomenon” is difficult to predict. Perhaps…any of these three things can happen….

1) People will come up with several interesting and innovative ideas based on pixel advertising to keep the pixel advertising industry going

2) People will run out of new innovative ideas and the industry will stagnate but advertisers will continue to use pixel advertisements as a part of their internet marketing strategy

3) The initial euphoria gathered by the pixel advertising industry will slow down and a few years from now….pixel advertising will be dead and no one will remember the concept of pixel advertising in internet marketing

All said and done…the decision has to be taken by the advertiser as to whether the return on investment on pixel advertisement is sufficient enough to warrant such an investment…and even if the advertiser decides that pixel advertisements will be the future, the more difficult decision is to identify the pixel website which will give the maximum ROI.

Check out whether you can be a part of internet history by checking a list of pixel websites providing pixel advertising at .eatsleeptraffic.com/pixelsites.htm

Pixel Ad Mall :: Advertising the Pixel Way

New Delhi, India: Can Selling a ‘Pixel’, the smallest graphic unit on your computer screen, make you a millionaire?

If you apply the formula used by England’s Alex Tew, creator of the wildly successful Million Dollar Homepage, it just might.

The idea is simple: Create affordable Internet advertising space by selling blocks of pixel (usually 10X10) ads on a high traffic Web site. Then, link those blocks back to the advertiser’s site and tell everyone you know about it to create buzz.

M-Solutions, an India-based Company joined the pixel bandwagon, and launched ‘PixelAdMall’[1] on 4 November, 2005. A little late than other pixel websites, but today has made a presense felt on major Pixel Top-Sites and Search Engines, like Google. Keywords like ‘Buy Pixels’ and ‘Pixel Directory’ when searched, this Site appears on the first page itself.

Currently, PixelAdMAll’s pixels cost USD $.20 each or USD $20 for 100 pixels. Where this site differs is in it’s marketing strategy, the site keeps giving users on the internet Hot Offers and promotions, which one should regularly check and take advantage of. For more information please visit PixelAdMAll[2] – The Best Place to Buy Pixels!

“Our pixel price is about half of what other sites charge,” added CEO, M-Solutions, “plus, we’re investing heavily in keyword advertising and search engine visibility that will drive traffic for added value and improved return on investment for our customers.”

The company’s minimum pixel purchase is 100 pixels (a 10 x 10 square) the developing industry standard for effective pixel advertising.

The USD $.20 promotional price is valid until 100,000 pixels are sold at which point the price will and is expected to rise.

PixelAdMall also offers its own Top-Site List (A.K.A. Pixel Sites Directory[3]), a guide for internet users to search for pixels of value; it is a list of sites, ranked in a way as to guide prospective buyers, which pixel site should they invest in for advertising their own site. It is also a place where all Pixel Based sites advertise.

Contact: M-Solutions.

salespixeladmall.com

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Pittsburgh Internet Marketing

With marketing changing its dynamics from time to time, the significance attached to it has increased. As the world economy grew and technology like internet exploded to phenomenal levels, the word marketing was redefined. Marketing is no more just paying field visits or convincing the client about the product. Even telemarketing is now considered obsolete since phone users desist from taking such calls. The new tool in marketing is internet. It is said that the reach of internet marketing is high considering the penetration of computers and internet in the developed countries.

Internet marketing in Pittsburgh is no less compared to any other mature economy. The average rate of the e-transaction, including e-commerce, is equivalent to the national average.

The internet has spawned a plethora of firms that specialize in internet marketing. Just like advertising firms, now internet marketing is the buzzword. There are hundreds of internet marketing firms in Pittsburgh. Not only have they been successful in their operations and in achieving objectives, they have received multiple awards for excellent performance. These internet marketing firms have grown into full-fledged firms with specialization in various aspects of marketing. They also offer thousands of jobs in the Pittsburgh area, especially the locals.

The internet marketing firms specialize in many sectors. Initially, they hold meetings with the clients to decide whether the product should target individual mail users or general internet surfers. Companies generally prefer to advertise or market products on popular internet sites, search engines and portals. Marketing a product by mailing each person is not favored since such mails go down the filter as spam. Then the entire exercise will be lost. The end objective will not be achieved.

Internet marketing firms in Pittsburgh are known to reach the target audience since all of them are professionally managed. A majority of these firms are either launched by or maintained by professionals with prior experience in firms practicing traditional advertising and marketing.

It is easy to trace internet marketing firms in Pittsburgh. All of them are registered on the internet. They have their separate portals and websites detailing the services offered by them. The services can be checked out by visiting their respective websites. The internet marketing firms are also listed in the local yellow pages and telephone directories.

Usually, products from the fast moving consumer goods category, computer and peripherals, local services like flower delivery, banking information, credit information, subscription to various newspapers and publications, access to internet sites and public events are marketed online.

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