Posts Tagged ‘newbie’
Pitfalls To Avoid As A Newbie In Internet Marketing – Part I – Budget
Over-spending, this is possibly the easiest and most damaging trap to fall into when starting out on your Internet Marketing venture. Not having a clear idea of your budget.
This is not only the AMOUNT of MONEY that you want to spend (or have available to spend), but just as importantly your TIME allocation and the HOW and WHEN you are going to spend it.
It is after all pointless to spend a hundred dollars on a product or service if you realistically are only going to see returns from the investment in a year &ndash be it increased visibility or actual sales. What you want to do is work out where to do your spend to get ‘the most bang for your buck’ &ndash equally for money and time. One of the great things about marketing on the net is that there are still ways to promote and start earning income that will cost either very little or are for free. So, the idea is to get the business to PAY for itself as soon as possible &ndash via sales, commissions, whatever.
One part of the problem in going in and denting your credit card is that at the end of the day, you have to fund that spend &ndash you have to first recover the initial outlay BEFORE you can say that you are in profit. Another part is that if you have spent this months grocery money on your start-up, the pressure to perform and get results makes this venture no longer a pleasurable journey, but becomes a slog and very stressful for all.
This leads on to the allocation of time. Your body and mind function best if they have diversion, so it is vitally important to balance the time you spend setting up your Internet Marketing business with family time or time with friends or even ‘me’ time &ndash you know, when you go to a movie or out to the wild places to recharge your spirit. This is critical to your success and well-being.
As with any business venture, the driving motivation should be to get cash positive as soon as possible. After all, that is why we are doing this &ndash to make money! So the main thing is to ‘box smart’ &ndash know what you want and where to spend to get it.
This sounds a bit trite, but in this article and others to follow, I share with you techniques that will enable you to operate on a realistic budget &ndash a budget of MONEY and TIME – and this will go a long way in shaping your success on the internet &ndash but more importantly, will get you into the ‘cash-positive’ scenario easier and most times sooner.
Another of the pitfalls of starting out on the Internet Marketing arena (whether it is to promote ‘brain tools’ like books etc, or if you are selling sun-beds for hamsters), is that we all tend to take on too much and become overwhelmed with information and advertising as well as a multitude of marketers wanting you to join/buy/use/sign-up. This can create havoc in your life &ndash all these decisions &ndash “Should I?” “Shouldn’t I?” “But if I did then I could….”
Taking on too much can be the downfall of your business right at the outset.
Make no mistake; there is a lot of work to be done and knowledge to acquire &ndash THERE IS NO SUCH THING AS A FREE LUNCH! The secret is being able to sift through all of the ‘stuff’ and then making a good decision based on your understanding. What most of us do though is try to ‘do-it-all’ and do it quickly &ndash this is so typical of how our lives are run. My best advice is to identify someone who has done it and is prepared to show you how you can do it &ndash I do not mean Joe Schmooze around the corner &ndash I mean an actual marketer who is making money on the internet.
Yes, I know, “How do you identify such a person?” especially as I said earlier, there is so much garbage out there. Unfortunately, that is going to be up to you &ndash advice and recommendation I can offer, but in the long run, it is up to you to see where you feel comfortable and with what vehicle you feel you can earn money.
If I can leave you with one thought for today:
Have a clear goal of what you want to achieve (financial freedom, family time, giving to others, whatever) and try to build a plan on how to get there &ndash like a road map. This is not as simple as it sounds, but once you build the discipline to plan your future, the rest really does start to just drop into place.
Affiliate marketing is an arrangement between an online merchant and affiliate, in which the affiliate earns a commission for generating sales, leads and/or clicks for the merchant’s web site.
Affiliate marketing works in a win-win situation for the merchant and the affiliate. The merchant gains opportunities to advertise his products for free to a larger market which will increase his sales. The more hard-working affiliates he gets, the more sales he can expect. By getting affiliates to market his products and services, he is saving himself time, effort and money in looking for possible markets and customers. When a client clicks on the link in the affiliate website and purchases the product, recommends it to others who look for the same item or buys it again, this way the merchant leverage his chances of earning. On the other hand, the affiliate marketer benefits from each customer who clicks on the link in his website and who actually purchases the product or avails of the service provided by the merchant. Usually the affiliate gets commission per sale, which can be fixed percentage or fixed amount. The best is that it won’t cost a single dime to join an affiliate program.
If you want to be an affiliate marketer and make money out of the Internet, you may follow these three most basic steps to start your effective affiliate marketing campaign.
Your first step is to identify a particular niche you are interested in or passionate about so you won’t be bored and forced to develop your affiliate web site later on. Focusing on a specific area you known well, it will help you bring out your best. Here are a few places you can research on – ClickBank Marketplace, AssociatePrograms.com, LinkShare.com, CJ.com etc
Secondly is to look for good paying merchants and high converting products .Make a list of good paying and high converting affiliate programs for your chosen niche and create a website. In choosing the products, you must also consider the support they are giving – Marketing materials may include articles, text links, banner ads, classified ads, reports, etc.
There are many affiliate networks and affiliate solution providers that can give you info on the most profitable products and best paying merchants. So be wise enough to choose the right affiliate program.
Now that you have decided which products to promote and the merchant you are supporting and have created your own web site with a domain name and reliable hosting, you are ready to promote. This is the toughest part, since it is through this that you would be able to increase traffic to the business website, sales and of course, profit. In affiliate marketing, it is possible to earn large sums of money in a short span of time if you use the right strategies and methods.
On how to promote the products would need a separate discussion. You must continue to educate yourself by reading books, courses or other articles online about the best and proven advertising techniques.
Remember, there is no quick path towards success. Affiliate marketing may seem very tempting due to numerous encouraging testimonies of merchants and affiliate marketers alike who have benefited from it, but it really involves in a great deal of hard work and persistence. You also need to be creative and flexible.
Most affiliate marketers don’t understand this, so when they don’t make sales, they quit, look for other programs and carry on the same mistake. In the end, they said that affiliate marketing is just one of those scams in the Internet. You can work your way to great success if you employ the right strategies in affiliate marketing. You can make money as an affiliate marketer if you willing to do what it takes.