Posts Tagged ‘online’

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Understanding The Challenges Of The Link Building Game

April 1, 2009 - 6:23 pm

Many webmasters who have been following the discussions about Google’s dislike of paid links have been confused about what constitutes bad links and good links, in the eyes of the search engine companies. In this article, I will seek to answer many of the questions people have on this topic.

There are two kinds of links that you can pay to have made for you: rented or paid links, and permanent links.

Introduction To Paid Links, Or More Accurately Rented Links

With Rented links, you can generally make your purchase decision based on the PageRank of a page.

The downside with rented links is that Google has stated that they do not like links that are sold on the basis of PageRank, and they are trying to create systems to identify links rented for PageRank, for the purpose of discounting those links. While they may eventually be able to target and negate links developed by systems like Text-Link-Ads or TextLinkBrokers, they will never be able to completely identify and discount all links that are sold for the purposes of PageRank .

In the end, I suppose Google is not going to penalize the Source or Target websites for those links, but they will nullify the value of the individual links in the Google algorithms. Cutts suggested and implemented the “rel=nofollow” a while back as a tool webmasters could use for the purpose of identifying links for which the webmaster did not want to pass PageRank. The only thing that Google’s algorithm will actually do to links identified as rented or paid links is that it will treat those links as “rel=nofollow’s”. If Google succeeds in their quest, the webmaster buying the links will be throwing away his or her money, if they are buying placement on a webpage solely for the purpose of influencing PageRank.

The Story Of Permanent Links

The second kind of link is the permanent link. Permanent links come in many formats, and in most cases should generally be viewed as non-rental links. With rental links, you pay a fee for placement once a month, quarter or year.

Of course, the Yahoo directory is not viewed as a paid link by the Google engineers, because although you “pay” to get the link, Yahoo does not guarantee placement of your link in their directory. Instead, Yahoo says that we are paying them to “review our link.” This is why Google is not discounting links from the Yahoo directory. Those Yahoo links are nice to have, but they still do require a yearly review for commercial websites, which must be paid for on a yearly basis.

Permanent in all cases is in the eye of the beholder. Permanent as a rule in the Internet world means that you will not have to pay another fee later to keep that link on the page, where it will reside. In the context of links on the Internet, permanent actually means that the link will live at that location, until the webmaster who owns the website changes his or her website’s direction OR goes out of business.

In my experience, perhaps 10% of the website’s where we get links placed will go under within one year. Towards the end of the second year, webmasters will look at their Profit/Loss and make a determination whether their income level will justify shooting for a third year of operation. Another 20% will close their website at the end of the second year run. So, 30% will drop out of business, within their first two years. Of the remaining 70%, many of those websites will survive to the fifth year and beyond. I don’t know how long one will be able to count on a permanent link just yet, but links that I built for myself in 1999 continue to produce traffic for my websites today, and those links have sent me continuous traffic for years.

Permanent, One-Way Links

Many permanent one-way links can be acquired on pages that currently have PageRank on them. In those cases, it may simply be a matter of your link being added to a list of links already on someone’s web page.

However, any link created through a content development method, such as pay-per-post or article marketing, will be posted on a new page on the Internet. All new pages on the Internet begin life at PageRank Zero. It is like the birth of a baby. The baby begins small, but grows into a child, then a teen, and finally an adult. All article pages begin their lives at PageRank Zero, and most of those new pages will increase in PageRank as they age. Some web pages will never mature beyond PR1, but others can grow into pages that are as high as PR6 (at least that is the highest I have seen an article page to date).

If you trust Matt Cutts of Google, he has indicated that all new pages begin life at PageRank Zero and in the Supplemental Results. He also said that Supplementals are not the end of the road. Cutts stated that the only thing required to bring a web page out of the Supplemental Results is to have that web page gain PageRank. (For those curious why a page went from the Primary Results to Supplemental Results, the answer is that either Google began counting links differently OR the links that gave a web page PageRank no longer exist.)

Three Reasons Why Article Marketing Helps Link Building

My conclusion from this information, and I might be biased, is that the use of article marketing for link building is a positive in the Google algorithms.

* I conclude this because links developed through article marketing begin on pages that have a PR Zero. So, we are obviously not getting links placed on websites for the sole purpose of acquiring PageRank, not directly anyway. We are placing links for the sake of having links, but with good luck, many of those links will gain PageRank over the long haul.

* By the very nature of article marketing, we can ensure that the links we develop for our websites reside on web pages that are tightly focused and targeted to the content of our websites.

* Most websites that post articles do so through a process of moderation, meaning that all article placements have been human reviewed. That human review process at the other end of the transaction puts most article websites on par with Yahoo’s human-reviewed directory.

When we can get our keywords embedded into the link pointing to our websites, then that is always a much better deal. But, that outcome will be affected by the webmaster at the other end of the process. Each webmaster has his or her own rules for article placement, and some of those folks simply do not permit embedded keywords in our links, either in the body of the article or in the about the author information. A plain text link is better than no link at all, although we always strive to get embedded keywords in our links.

Final Thoughts

When you write a great article people will link to it, no matter where it may reside. So in time, the pages that house your article will gain PageRank.

As the article’s author, you will are in total control of the relevance of the web page linking to your website.

Just as you are in control of relevance, you are also in control of whether people will choose to reprint your article. Write a good article, and people will use it.

The Truth about Internet Marketing

February 14, 2009 - 12:01 pm

Internet marketing really is doable! Let me go on to explain that statement.

I have searched for years to find a business I could run from home where no one was looking over my shoulder and all of the decisions were made by me. Corporate America was just not for me. I needed to have a career in a field where I could be a relatively free spirit. Internet marketing has shown me that I can be in total control of my own life.

One of the most important things that you’ll need to succeed at Internet marketing is a mentor.

You’ll need to find a mentor who is able to show you:

• How to build an Internet business from scratch

• How to build a web site

• How to register a domain name

• How to get your web site hosted

• How to advertise

• How to generate traffic to your web site to make money

• The latest trends

• Action plans, blueprints and strategies

• How to develop a mindset for wealth

• Everything it takes to build your business right

Here are a few of the perks of Internet marketing:

• You can create products on your computer, virtually free and sell them for huge profits.

• You can have a business running and making money in one day.

• Once your business is up and running, you can work a couple of hours a day or less

and still make money 24 hours a day.

• No expensive wardrobe. Sweatpants or shorts and a T-shirt will do just fine.

• Save a lot of money on gas.

• You can live anywhere you want as long as you can connect to the Internet.

• Internet marketing is easy to learn.

• Start up costs are extremely low.

• Free or low-cost training on the Internet 24 hours a day, as opposed to going to a

college or technical school.

• Internet marketing can be done on your schedule

• You can make A LOT of money

I am assuming you already have a computer, because you are reading this article. That’s the biggest cost and is also tax deductible. A couple of hundred dollars for advertising, and you will be well on your way to being financially free.

I finally found the right business and the right mentor after years of searching through all the scams and incomplete, hyped up courses. I have learned more in one week with my mentor, than I have in all the years of trying to start a business online by myself. The scary part of this is that it was FREE!

Stop wasting your valuable time, and connect with someone who can teach you what you really need to know about Internet marketing. Do the research! This is working for me, I know it can work for you!

Wishing you all the greatest success,

Sue Edwards

Pixel Ad Mall :: Advertising the Pixel Way

October 2, 2008 - 1:15 pm

New Delhi, India: Can Selling a ‘Pixel’, the smallest graphic unit on your computer screen, make you a millionaire?

If you apply the formula used by England’s Alex Tew, creator of the wildly successful Million Dollar Homepage, it just might.

The idea is simple: Create affordable Internet advertising space by selling blocks of pixel (usually 10X10) ads on a high traffic Web site. Then, link those blocks back to the advertiser’s site and tell everyone you know about it to create buzz.

M-Solutions, an India-based Company joined the pixel bandwagon, and launched ‘PixelAdMall’[1] on 4 November, 2005. A little late than other pixel websites, but today has made a presense felt on major Pixel Top-Sites and Search Engines, like Google. Keywords like ‘Buy Pixels’ and ‘Pixel Directory’ when searched, this Site appears on the first page itself.

Currently, PixelAdMAll’s pixels cost USD $.20 each or USD $20 for 100 pixels. Where this site differs is in it’s marketing strategy, the site keeps giving users on the internet Hot Offers and promotions, which one should regularly check and take advantage of. For more information please visit PixelAdMAll[2] - The Best Place to Buy Pixels!

“Our pixel price is about half of what other sites charge,” added CEO, M-Solutions, “plus, we’re investing heavily in keyword advertising and search engine visibility that will drive traffic for added value and improved return on investment for our customers.”

The company’s minimum pixel purchase is 100 pixels (a 10 x 10 square) the developing industry standard for effective pixel advertising.

The USD $.20 promotional price is valid until 100,000 pixels are sold at which point the price will and is expected to rise.

PixelAdMall also offers its own Top-Site List (A.K.A. Pixel Sites Directory[3]), a guide for internet users to search for pixels of value; it is a list of sites, ranked in a way as to guide prospective buyers, which pixel site should they invest in for advertising their own site. It is also a place where all Pixel Based sites advertise.

Contact: M-Solutions.

salespixeladmall.com

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Original Concepts To Market On Your Website

September 22, 2008 - 10:16 pm

If you can offer something unique, that no other website has, then you will have original content for your website. You can start to achieve this by looking up information that would be of interest to your “target” or “niche” market. Start by looking for unanswered questions, and then try to answer those questions. Sometimes it can take a lot of time and research to come up with a solution, but when you do find a solution, what once seemed like non-existent information, is now easily found on your website.

Just because you have figured out a solution, that does not mean that the solution didn’t exist at all, usually it just isn’t readily available on the net. It could be that the information is being taught in seminars for very absorbent costs. If you can develop an ebook, or something of the like, you could be giving people the exact same valuable information for a fraction of what those big seminar places are charging for that information. This is just one valuable technique that my mentors have taught me about.

Also, if you find more valuable information on the same subject, you can always just add to your product, or ebook, and then re-release it as a second addition. This can make you even more money. Usually, the people who origianally bought the first version, will make comments, or ask questions, so all you have got to do is give them what they want, and then resell it to them.

It isn’t hard to come up with new ideas, or seemingly unavailable information, you just need to keep your “niche” or “target” market in mind when trying to find a new topic of interest. You will need to ask yourself a lot of questions, and notice if any of these questions go unanswered.

For a more complete guide to picking the right market, and releasing new products in that market, go to my website. There you will find some simply awesome links, providing you with the invaluable information that you need to succeed! Register at my site, and you will receive incredible reports, and other awesome stuff, for FREE! Take action now! And take control of YOUR future! Go to my website, you deserve it!

Online Marketing

September 13, 2008 - 11:06 am

The following paragraphs summarize the work of Marketing experts who are completely familiar with all the aspects of Marketing. Heed their advice to avoid any Marketing surprises. I am simply giving you information I have collected over the years.

Much of online marketing can be a real task. The fact that you are reading this article on home business ideas tells me you are open to ideas. You may be more of an idea person than you know. Writing articles on your business and leaving your link on the webpage is a great way to get those interested in your product to visit your site. Here are a few suggestions:

* You will need to submit your articles to many article directories and place your link there.

* You will need to submit your url to search engines, so your site will actually show up on the search engines.

* Blogs are great places to find people interested in what you do.

* Link exchanges help you gain customers from other sites. These will be very targeted visitors.

* Remain consistent with your work and never give up.

* There is a reason why you received this vision or goal. Set your goals high and achieve them. You were meant to have what you desire.

* Use your intentions wisely. A good intention will go a long way in reaching your goal(s) with others.

* Be patient you will get better and better with time. I sell grief books for hospice “Death and Dying Resources.”

Is everything making sense so far? If not, I’m sure that with just a little more reading, all the facts will fall into place

Every year, I learn more and more about the internet and ways to help my books grow in their distribution. Whatever your area of business. You will need to learn how to find your marketplace, so you will find customers interested in what you have. This article’s coverage of the information is as complete as it can be today. But you should always leave open the possibility that future research could uncover new facts.

As a final note, you will want to become great at another trade on the internet i.e. marketing, e-books, article submission service, etc. This will enable you to sell your product or services and trade this area of expertise for your knowledge that will help others in the main area of your product. This is known as joint ventures. I will leave this article for you to look up that term.

The internet is a great place to learn and to grow a business. Enjoy it! Most of all, have fun!

Samuel Oliver, author of, “What the Dying Teach Us: Lessons on Living”

Making Money Online When The Prospect Names His Own Price

July 23, 2008 - 9:54 pm

I’m a plain man when it comes to making money online; I just do what I do and try to make an honest buck wherever I can without upsetting anyone.

Now and again though fate steps in and sends you a prospect where you have to figure out for yourself where he or she is coming from and where in fact they think they’re heading.

I got one such prospect a few weeks ago in the shape of Rocco, a gentle giant from Brooklyn.

How do I know Rocco is a giant?

He emailed a picture of himself towering over his significant other and some friends.

How do I know he’s gentle?

Read on…

Rocco emailed me expressing interest in three of my products but he didn’t want them in digital format (which would have cost him $107 in total) he wanted hard copy.

I suggested CD formatting.

He got back to me saying, “No, I don’t want CDs, I want hard copy. I’ll pay a grand”

So now I thought, loony tunes, but I emailed Rocco back intimating that if he deposited $200 in my PayPal account I’d give him what he wanted; hard copy on all three products

I reckoned I would hear no more but the following morning on checking my PayPal account I discovered to my astonishment that one thousand dollars had been deposited.

I can’t take this man’s money I protested and I told him so.

Rocco got back to me within the hour.

His brusque message read, “I said a grand, I meant a grand, so take a grand”.

So I took Rocco’s grand.

Wouldn’t you?

I mean who wants to be emailed to death…

The moral:

Never assume you know better than prospects &ndash or what they are prepared to pay &ndash and why. Maybe Rocco has a sight problem beyond my ken or maybe he finds it difficult to read from a computer screen. I will never know for sure but this I do know. Rocco is delighted with the hard copy he craved.

He told me so… in yet another email.

Jim Green is an online enthusiast and bestselling author with an ever-growing string of niche non-fiction hard copy titles to his credit. You can view one of the products that captivated Rocco at this website: makingmoneyonline-xl.com

Making Money Online

July 20, 2008 - 12:05 pm

I recently began an exploration of the internet and was overwhelmed by the amount of information available on making money online. You could spend years searching for the right information. Much of the information was free, and a good majority of it was available for a price. What i found was the right information was priceless, but if you did not use the information it was worthless, and some free information was worth many times more than the price of information you could pay for.

So what does it take to start making money online? You need a simple plan of action and the willingness to just start and take baby steps in the direction of your goals. Just Do It! Then observe the effects and continue on with the next step or make corrections. I think it’s possible to make money online and highly probable if you have the right tools and information and take the action necessary with a positive attitude towards success.

So where do you start? It begins with a willingness to take chances and venture into unknown territory, learning from everyone you can. A good beginning would be learning the basics about finding a product to sell and how to market a product online, building a website, and then going on from there. The best way is learning from a mentor who has already gone through all the steps necessary to be successful and knows all the pitfalls of running an online business. Plus as an added bonus they could answer any questions that you may have.

In conclusion, I only have this to say. Nothing gets started without taking action, so do something positive in your life today and at least search for some answers. You will never know what you can find unless you do.

Make Money Online By Selling Information

July 15, 2008 - 12:25 pm

The Internet has been dubbed The Information Superhighway and it certainly lives up to the name. Everyday, millions of people use the Internet and the World Wide Web to seek out information; whether it’s reviews of a new dishwasher, cheapest deals on package holidays, what’s on at the local theatre or tracking down old friends. Chances are, if you’re looking for information, it can be found somewhere online.

Whilst the Internet is undoubtedly a rich sea of data, not all of it is useful information, relevant to the consumer. This, combined with the desire for instant gratification that the Internet instils in its users, builds up a demand for the right information - right NOW!

Despite the hype about making money quickly, easily, out of thin air or the dot com boom there is money to be made on the Internet. It’s a simplification of the process, but if you’re someone with the capability to meet some of this demand for information then you have an opportunity to make money online. As a supplier of information, you have the ability to help make the Internet more useful for the consumer by delivering what they want, when they want it. You can, of course, charge a fee for providing this convenience.

Whether or not you actually make a sale is another matter. Just like most other purchasing decisions, if the consumer considers the value of your offer as being greater than its cost (or the pain of not purchasing) then you’re likely to make a sale. Get the balance wrong and they’ll likely move on.

Whilst a lot of information is freely available online, it’s widely accepted that the age of the commercial Internet has arrived. Some may argue that there shouldn’t be any cost associated with information and whilst you may be able to find the same information at no cost somewhere on the Internet, often the time saved and the convenience of getting exactly what you want is considered worthy of the expense. As an example, you could try and borrow someone’s copy of a newspaper or you could pay to access the latest breaking news from the comfort of your own desk. Unsurprisingly, a large number of people chose the latter when the New York Times switched to a subscription model back in 2003.

There’s a great demand for information online. If you’re one of the people who can supply to this demand, especially if the information is specialist or niche, then there’s little to stop you from charging for your services. With a suitable marketplace to pitch your offer, there’s nothing to hold you back from trying is there?

Make Money Online

July 14, 2008 - 7:20 am

Some people are just crazy if they think that they can make a profitable income from taking pictures of their old stuff and trying to sell it on an online auction site! Yes, I am sure they probably do make a little bit of money, but if you want to make good money, then read on.

Most people try to make money by using other websites, because many internet marketers make it seem impossible, or at least very difficult, to create a website of your own. It really isn’t difficult at all, as my mentors have taught me.

Yes, there are many software packages that you can buy, or you could hire someone to build and update your website for you, but why pay when it is so simple to do it yourself? If you are serious about making money online, you simply must have your own website.

Even if you know absolutely nothing about developing your own website, there are tons of resources on the web that will show you how. There is one site, in particular, who have been guiding me in developing my own website, that will provide all the information and resources you need to create your own website, and it’s all virtually free.

Well, now that you know that it is fairly simple to build your own website, you ask, “what should my website offer?” My mentors will help you with that as well, they call it “niche discovery”. But here is a clue for you, if you can gather information, and put it all together in one place, like an ebook, then you have something very valuable to offer, for it seems that ebooks are all the rage these days. Ebooks are digital, so there is no waiting period for the delivery of the book. Plus, with no cost for publication, there is virtually no overhead. There is no waiting period for publication either. Ebooks are just one of the many things that you could offer on your website, and my mentors have plenty of ideas to share with you, to help you decide what it is you want to offer.

So, you’ve written an ebook, you’ve created your website, so now what? Now, you go and get that website hosted somewhere, and upload the ebook to your website. This process is all covered, step by step, with tips and tools to help you along the way, by my mentors, and you will find their link on my website.. And yes, my website was created with the guidance of my mentors. Register, and you will receive incredible reports, and tips, and other goodies, for FREE! Come visit now! The stuff you will learn is unbelievable! This stuff is awesome! Here’s to your success!