My Buy Essay

Posts Tagged ‘traffic building’

Article marketing is the number one internet marketing tool; it is recognized as the most effective and cheapest way to drive traffic to a website. Articles maximize your website exposure, generate valuable back links for better search engines positioning and result in traffic generation to you website.

Many internet marketers grasped the concept of traffic generation with articles but the problem is article writing is not an easy task for many people. Although there are people who are able to complete an article for about 500 words in less then 10 minutes but many need hours to write once. And many find that article writing is so scaring and give up this powerful technique to drive free and targeted traffic to other website.

In actual fact, article writing is not that difficult and your can complete an article easily if you know the golden formula of article writing. Below are some guidelines that can help you to generate your article easily:

1. Have knowledge about the topic

The first thing you are going to need to write a good article is some knowledge on the topic. Remember you don’t have to be an expert on the subject; all you are looking for is enough information so that you can whip up an article on it. You can get more related information on the topic you going to write from any search engines; just type in the keyword of your desired article, open at least 3 sites from the front page that look to be the most informative and read them to get more information for your desire article.

2. Outline The 3-5 Points of The Topic

Let say you would like to write an article about fat loss, what you are looking for here is 3-5 points about fat loss, no in depth information, just 3 or 5 points, or aspects of fat loss. For example, you might find something about fat loss program, fat loss with special exercise program or how to control the diet for fat loss & etc, note down these 4 aspects in a text file. From the page that you saw these points, read the relevant information in as much depth as you need so you get some ideas for your content.

3. Give A Good Title For Your Article

The title is the headline of your article and as such has the job of piquing your reader’s interest and imploring them to want to know more. Hence, don’t overlook the powerful of article. Whether your potential readers want to choose your articles other other’s articles are depend on your article title; thus your article title should be "eye catching" enough to draw the attention of your potential readers.

A great article title should contain phases that draw the interest of your potential readers, such phases include:

• Words that generate curiosity like "What you need to know", "…secret revealed"
• Promise a benefit like "how to", "Discover", "Learn to" & etc
• Pose a question which may include "How can", "What if", "Why does", "When is" & etc.

4. Article Summary/Teaser Copy

Most of article directories and websites will display the article summary below the article title. It will act as the door opening key for read to enter into your article. Summary should not be too long, 2-5 sentences based on your key points to lead your readers to read your full article. This summary may include in the end of your article for closing purpose.

5. Article Content Make Easy With The 3-5 Points Noted Down Earlier

A 500 words article may contain 3 to 5 paragraphs and if you have 4 points noted down during your information search; then you can divide each point to 1 paragraph. Start the first paragraph with a brief introduction on your topic or information that you are going to delivery to your readers; then, go into detail on each point and limit each point to a paragraph.

You will find that with the main points drafted down before start writing your article, you will finish writing the article fast and easy because the perfectly structured nature you will know exactly what you have to write in each sentence of each paragraph from start to finish.

In Summary

After all, article writing is not that scary. You do not need to be an expert on the subject; all you are looking for is enough information so that you can whip up an article on it. The golden formula of writing is not other than "Know what you want to write", "Get the related information in points form", "Add an introduction", "Connect all these points together" and finally close it with a "Summary". You are done with an article.

The use of online news sites have been extremely popular in the way the average internet user is able to keep up with the news on the internet, without the hassle of having to buy a newspaper, turn on the television, or the radio.

It is perhaps the most convenient way an Internet user can get his/her news on the Internet. Most of the major news organizations have online versions of their news on the Internet.

The Washington Post and the New York Times has articles from their newspaper online. The ABC (Australian Broadcasting Corporation) radio has transcripts of their radio bulletins online and Channel Nine of Australia has collaborated with MSN to jointly put up articles on the web.

Internet users have become net savvy enough to scour the web for alternative news sources. The Arab media company, Al Jezeera, has plenty of hits on its English news site, even though; it was lauded as anti-American by the Bush administration.

These are just some examples on how the news which internet users read online, are mostly from media companies which have already had their hand in the production of other forms of more traditional media before venturing onto the Internet.

Yet, with this in mind, it is not surprising that much of the information that an internet user reads from online news sites is mainly recycled information from these media organizations.

Those with the resources to produce their news segments in other forms of media, would also have the resources to run an online news site. The Washington Post has started charging for their articles to be read online, so that they can garner some revenue from their Internet media business, whilst the New York Times require their readers to register before they are permitted to read their articles.

Hence with the way internet news sites are evolving, there is really becoming only one way where the consumer can get hold of news from these organizations and that is to pay.

With the onslaught of marketing campaigns geared towards Internet users, viral marketing has paved the way and has become one of the top methods used in advertising.

The principle behind the success of viral marketing is the number of users reached through the campaign. There are several viral marketing techniques that can be applied for an advertising campaign to succeed. Take a look at the following:

1. Creating viral marketing awards.

Creating viral marketing awards help both the companies and users by creating even more users. Awards in viral marketing help innovate the industry more and bring out more effective marketing techniques.

2. Distributing free software.

Anything useful and free gets an instant “fan base” on the Internet. Provide online users with any software that they need for free &ndash even for a limited time &ndash and they will surely grab it.

When using a free software, you can run the program to suit any application, check the flow of the program to learn how it works, make improvisations and have the right to distribute the software for free.

3. Providing free email account.

This is what Microsoft did to initially launch Hotmail. They put in a “teaser” at the end of the free e-mail messages that they send out providing a link for users to sign-up for a free and private e-mail account.

The word “free” has sparked the interest of online users, as well as the fact that this is something that online users really need. Soon, almost all Microsoft users signed up for a free Hotmail account. This started the viral marketing fever.

4. Providing free web space.

Personal web logs have become all the buzz on the Internet.

There are companies now who are competing like crazy just to offer customers the lowest cost on directory listing and have the biggest space allotments.

This competition will benefit the users in such a way that they get their pick from a host of web space providers and have the greatest deal.

5. Creating top 100 site.

Online users often need a list of web sites relating to the topic that they need. Creating a top 100 list is one way to build your list and increase your customer base.

6. Offering free e-cards.

Egreetings.com is one company which provide teasers for online users to send electronic greetings cards. They are animated and personalized, so most users take advantage of the offer.

7. Offering free graphics, banners, templates.

Just like the marketing of regular consumer products, anything that is free and useful will catch the attention of a lot of people. Banners, graphics, templates and other items that online users can use is a welcome addition to their list of freebies and will infuse the viral marketing fever.

8. Offering free consultation.

Most online users do not know exactly where to go for consultations about web services or other services in various fields.

Free online consultation web sites require you to enter your name, e-mail address and other pertinent information and this would help add up to your subscribers and customer base.

9. Offering specialized link directory.

Specialized links directory help build a more specific clientele, as the users who need this service can be classified. This technique yields more accurate results.

10. Free newsletter with bonuses.

An online shopping company might use this viral marketing technique. Offering catalogs with free online gift certificates will generate a huge customer base.

11. Free redirect service.

Redirect services gives out the new contact information of a web site that changed hosts or servers, as well as re-directing users to a new or personalized domain name. This is an alternative to the much longer and complicated URL’s offered by most web hosts.

12. Free screensavers.

You cannot browse through the Internet and not find popup advertisements about free screensavers. This is one way of getting the user’s e-mail address for a company to start building a solid customer base.

Getting online users to take advantage of free screensavers, as well as emoticons or other downloadables that they can use on their computers is one of the most effective techniques used in viral marketing.

13. Free autoresponder service.

Autoresponder services add up to your company’s sales by using follow-up e-mail messages in marketing.

14. Free email course.

You cannot believe the wealth of information that you can gain from free e-mail courses. Most publishers of free e-books want to share their knowledge to other online users and this is a good way to entice users to your web site.

15. Writing articles and distributing them for reprint with resource box.

When writing articles for free download, make sure to have them reprinted with the resource box.

A resource box is a box on one side of the web page where you got the article, and it shows the complete contact information of the author of a particular article.

16. Using forums and discussion boards which uses signatures.

The users of discussion boards and forums have the same interests. By getting their signatures on message boards, you can have a very wide array of potential buyers from a specific target market.

17. Starting your own affiliate program.

This is one of the best methods to generate traffic and sales to your site. Here, a specialized link is provided for your affiliates so that users can be veered towards your web site.

18. Providing free guestbook.

A guestbook makes a list of all your online visitors. After a user visits your website, you would have their contact information for future marketing and mailing purposes.

19. Providing free forums.

Online forums have a lot of participants which can be a very useful viral marketing technique.

By applying these viral marketing techniques to promote your products and services, you will surely generate traffic to your web site, build a huge and solid customer base, add to your sales and contribute towards the success of your company.

Note: This article may be freely reproduced as long as the AUTHOR’S resource box at the bottom of this article is included and all links must be Active/Linkable with no syntax changes.